Famous at Home with Josh Straub

Have you ever had a moment where you suddenly realized that what truly matters isn’t all the hustle, the accomplishments, or even the legacy you’re trying so hard to build? That was Josh, standing in his driveway on a vacation in Florida, juggling his entrepreneurial dreams while feeling the weight of parenting. He was caught in that mental struggle we all face—balancing the demands of work and family, trying to get everything done while making sure He’s present for the moments that really matter. Then a friend said something that stopped him in my tracks: “You’ll never have a six-month-old son again.” Those words hit him hard. It wasn’t just a reminder about the fleeting nature of time; it was a call to be present, to focus on what truly matters—his family—a call to be famous at home.

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Why Emotional Safety is the Key to Success

In today’s fast-paced world, where we’re all striving to build financial security, career success, and lasting legacies, it’s easy to forget the importance of the relationships that matter most. We often spend so much time focusing on what we can achieve that our families end up getting our leftovers. But what if I told you that the secret to true success—both at home and in business—comes from creating emotional safety in your family?

During my conversation with Josh Straub, co-author of Famous at Home, we dove deep into this idea of emotional safety as the foundation for everything else. Whether you’re raising kids, building a business, or nurturing a marriage, emotional safety is the core element that allows you and your loved ones to thrive. I’m going to share key takeaways from my conversation with Josh about how you can build emotional safety, cultivate stronger relationships, and ultimately create a lasting legacy—one that goes beyond financial success.

About Josh Straub

Josh is most renowned for his role as a husband and dad. He is also a recovering human, an ongoing journey that includes therapy, coaching, a tight-knit faith community, and staying fit. Josh is a speaker, author, marriage and leadership coach, and a podcast and TV cohost.

He and his wife, Christi, lead Famous at Home, a company equipping leaders and corporations in emotional intelligence and healthy family systems. Josh is also a Fellow of the Townsend Institute for Leadership and Counseling.

Josh most enjoys coaching leaders to be famous at home so they can thrive on their stage. He also speaks regularly for Joint Special Operations Command and serves military families across the country.

Josh is author/ coauthor of six books including Safe House: How Emotional Safety is the Key to Raising Kids Who Live, Love, and Lead Well. He and his wife, Christi, host the Famous at Home podcast and co-wrote a recent children’s book, to help parents foster emotional awareness in kids, called What Am I Feeling?

Emotional Safety: The Foundation of Lasting Relationships

Josh and his wife Christy started their journey by asking a simple but profound question: What matters most when we look back on our lives? After facing their own challenges early in parenting—including colic, acid reflux, and the stress of family illnesses—they realized that despite all the advice from parenting experts, the one thing that truly mattered was creating emotional safety in the home.

Emotional safety isn’t just about keeping the peace; it’s about making sure that your family feels heard, seen, and loved. It’s the hub of the wheel, the center from which everything else—discipline, communication, and even financial success—flows. Without emotional safety, all the strategies in the world won’t help you build a thriving family or a successful business.

In my own experience, I’ve found that when we neglect emotional safety, we end up creating environments where our children and spouses feel unseen, which leads to disconnection and frustration. But when we prioritize emotional safety, we create a space where everyone can flourish—because they feel valued, understood, and loved.

Balancing Identity: Who You Are vs. What You Do

One of the most striking insights from Josh was his take on identity. In our society, we often confuse who we are with what we do. From the time we’re children, we’re asked, “What do you want to be when you grow up?” This question sets us on a path where our worth becomes tied to our job titles, our achievements, and our external success.

But as Josh reminded us, our identity isn’t in what we do—it’s in who we are. And for those of us building businesses and legacies, this is a crucial distinction. If we tie our identity to our success, we end up chasing something that’s never fully satisfying. We’re always striving for more, and our families end up getting our leftovers.

Instead, Josh encourages us to find our identity in something deeper—our relationships and our purpose. When we shift our focus from being “famous” in the world to being “famous at home”, we start to see that our greatest success comes from how well we love and lead the people closest to us.

Living in Abundance, Not Scarcity

In our conversation, we touched on a topic that’s all too familiar for high achievers: scarcity versus abundance. Too often, we live with a mindset of scarcity, feeling like there’s never enough time, money, or energy to do everything we need to do. This scarcity mindset drives us to push harder, work longer, and often neglect the things that truly matter—our family relationships.

But what if we flipped that script? Josh talks about shifting to an abundance mindset, where we trust that there is enough—enough time, enough resources, and enough love to go around. This shift allows us to be more present for our families, to slow down, and to create margin in our lives for the things that matter most.

For example, just this week, Josh shared a story about his daughter losing her kitten. In the middle of a hectic work schedule, he chose to set aside his to-do list and spend time searching for the kitten with his daughter. It wasn’t easy—his brain was screaming at him to get back to work—but he knew that being present for his daughter in that moment was more important than anything else. This is what living in abundance looks like: trusting that by prioritizing our relationships, everything else will fall into place.

Slowing Down to Speed Up: The Importance of Rest and Rhythms

In a culture that glorifies busyness, it’s easy to fall into the trap of always doing more. But one of the most profound lessons from my conversation with Josh was the idea that sometimes, in order to truly succeed, we need to slow down.

Josh and Christy have built rhythms of rest into their lives, including regular Shabbat (Sabbath) practices. These rhythms give them the space to reflect, reconnect, and recharge—both individually and as a family. And while it might seem counterintuitive, slowing down in this way actually allows them to be more effective in their work and their parenting.

For those of us juggling the demands of business, family, and everything in between, this lesson is critical. By intentionally creating space for rest and connection, we not only take care of ourselves but also set an example for our children and loved ones about the importance of rest.

How Emotional Safety Can Transform Your Family and Legacy

At the end of the day, the success we seek—whether it’s in business, financial freedom, or building a legacy—starts at home. If we focus solely on external achievements without creating emotional safety within our families, we miss out on the true fulfillment that comes from being deeply connected to the people we love. By prioritizing emotional safety, balancing our identity, shifting to an abundance mindset, and embracing rhythms of rest, we can create a life that’s not only successful but also deeply meaningful.

Learn More with Famous at Home

If this conversation resonated with you, I encourage you to dive deeper by listening to the full episode of my interview with Josh Straub on The Money Advantage podcast. We talk about everything from emotional safety to building a family legacy that lasts, and it’s packed with practical insights that you can start applying today. Whether you’re a parent, a business owner, or someone looking to create deeper connections with your loved ones, this is a conversation you won’t want to miss.

Let’s commit to being famous where it matters most—at home.

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